YouTube Keyword Research Free Tool - How to Find Winning Keywords
Find the best keywords for YouTube videos using free AI tools. This guide shows you how to research keywords that actually rank.
By Ankit Kumar · · 9 min read · Creators
Why Keyword Research Matters
Without keyword research, you're guessing what to make videos about. With research:
- You know what people actually search for
- You can find low-competition topics
- You increase chances of ranking
- You save time by making content that gets views
Free Tools for Keyword Research
1. GroTags by XPragati
Best for: Finding tags and keywords for any topic
GroTags gives you:
- 500+ keywords per search
- Real data from YouTube videos
- PSS (success prediction) scores
- 20 free premium tags
2. YouTube Search Suggestions
Best for: Quick topic ideas
Type in YouTube search and look at autocomplete. These are real searches people make.
3. Google Trends
Best for: Comparing topics over time
See if a topic is growing or declining. Compare multiple topics to find the best opportunity.
4. Answer the Public
Best for: Finding question-based content ideas
Enter a topic and get questions people ask. Great for how-to and tutorial content.
How to Do Keyword Research
Step 1: Start with a Seed Topic
Think about your niche. What's the main topic? For example:
- "Python programming"
- "Cooking recipes"
- "Fitness workout"
Step 2: Expand with Tools
Use GroTags or autocomplete to find related keywords:
Seed: "Python programming"
Expanded:
- Python for beginners
- Python tutorial in Hindi
- Python projects for resume
- Learn Python in 30 days
Step 3: Check Competition
Search each keyword on YouTube. Look at:
- View counts of top videos
- Channel sizes (subscriber counts)
- Video ages (old or new?)
Good opportunity signs:
- Low view counts on top videos
- Small channels ranking
- Old videos (outdated)
Step 4: Pick Your Keyword
Choose keywords where:
- Search volume is decent
- Competition is manageable
- You can make better content
Step 5: Use in Your Video
Add your keyword to:
- Video title (near the beginning)
- Description (first 2 lines)
- Tags (main tag + variations)
- Spoken in video (YouTube uses captions)
Common Mistakes
Mistake 1: Targeting Too Broad
"How to cook" is too broad. "How to cook paneer butter masala at home" is specific and achievable.
Mistake 2: Ignoring Long-Tail Keywords
Long keywords like "best budget phone under 15000 for gaming" have less competition and higher intent.
Mistake 3: Not Checking Competition
A keyword with 100K monthly searches but 1M+ view videos is too competitive for small channels.
Mistake 4: Forgetting Search Intent
Match what people want. If they search "python course," they want a course, not a 2-minute video.
Keyword Research Workflow
Every time you make a video:
- Idea - What topic interests you?
- Research - Use GroTags to find keywords
- Check - Is competition manageable?
- Select - Pick 1 main + 3-5 secondary keywords
- Create - Make video around the keyword
- Optimize - Add keywords to title, description, tags
Quick Reference
| Keyword Type | Example | Competition |
|---|---|---|
| Broad | "Cooking" | Very High |
| Medium | "Indian cooking" | High |
| Specific | "Butter chicken recipe" | Medium |
| Long-tail | "Easy butter chicken recipe for beginners" | Low |
Target specific and long-tail keywords when starting out.
Start your keyword research now with [GroTags](/grotags) - free, no account needed.